G'day.

I am Amy. A five foot two Australian Copywriter.
Pronounced A-M-Why.
Because I am always asking... why?
Cheesy? Probably.
Cliché? Touché.
But jokes aside, I've always been curious. I find my best creative work comes when I work off a why...

Why do bees need to travel in order to survive?
Why do Gen Z love nostalgia on social?
Why do parents feel responsible for adult children?
Why do Aussies donate blood?
Why does poor sleep affect our lifespans

All ideas should start from answering a great why

When I'm not asking why, I'm probably taking a dance class or learning to surf. I watch F1 and football. I'm a diehard Swiftie. I am very competitive at Scrabble. And I read, a lot.

There's plenty more to me but I'll leave it there. 

If you're into shiny awards stuff if you like articles or press releases, here's a couple here and here.

Here's my LinkedIn to give a cheeky stalk, don't worry I can't afford premium so you'll remain anonymous.

My inbox is open. You can send me an email here.

Chat soon,
Amy.